Who we are
We are the leading objective, independent, third-party organization dedicated to substantiating and verifying claims. Our seals demonstrate that manufacturers and brands rigorously certify their products to exceed industry standards for quality and value. For Made in USA certifications, we are the only non-government organization (NGO) compliant with World Trade Organization labeling standards.
Marketing Claim Validation
We use Generally Accepted Marketing Examination Standards (GAMES), Generally Accepted Marketing Certification Standards (GAMCS) and Blockchain Systems to fortify truthfulness of origin, ingredients, formulations, health, religious and marketing claims used by brands and their suppliers across the globe. These are standards that include general standards, standards of fieldwork, and standards of reporting.
Blockchain aligns with Verity's intentions of bringing truth and transparency to the country of origin and many other claims by providing an immutable system to track, verify and monitor a company's supply chain from raw materials to the finalized product, allowing for a complete, auditable, undisputable record of information along each step of the supply chain. Data is recorded with a secure and synchronized record of transparent transactions that are arranged into blocks on a Hyperledger- this ledger can record every sequence of transactions from ‚Äėbeginning to end.‚Äô